It is not possible to run a club in an economically successful manner without the support or partners or sponsors. They expect something in return for their support in the form of financial resources or material donations. “Sponsoring is an exchange of services” (Mag. Markus Kraetschmer, FK Austria Vienna). This exchange of services can be found in a relevant analysis of the advertising value for sponsors, respectively the media value of the club.
We analyse and calculate the advertising value for each means of advertising that you offer to your sponsors, from ties to jerseys, interview walls, columns, special forms of advertising such as balloons, to the analysis or calculation of the value of a name sponsorship of your club or stadium.
We at United Synergies help you to discover the value and advertising value potential that your club can offer its sponsors. Whether current or future sponsorships, we calculate and assess sponsor packages to ensure that they are consistent and harmonious with the financial commitment of the sponsor.
In addition, the calculated media value of your club provides information about the media presence during the whole season and illustrates, so to speak, the advertising value potential that your sponsors can generate from this.